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Website Privacy Policy

1. Privacy Policy

1.1 Commitment to Your Privacy

At Bespoke Dental, we value and respect your privacy. This Privacy Policy outlines how we collect, use, protect, and disclose information obtained through our website. We are fully committed to complying with the Health Insurance Portability and Accountability Act (HIPAA), Florida privacy laws, and applicable federal regulations.

1.2 Protected Health Information (PHI) and HIPAA Compliance

If you submit personal health information through our website (e.g., via appointment request forms, contact forms, or patient portals), we treat this information as Protected Health Information (PHI) under HIPAA. Our practice adheres to the following HIPAA privacy and security standards:

Access Control: Only authorized personnel may access PHI.

Data Encryption: Data transmitted online is encrypted using industry-standard security protocols (SSL/TLS).

Training: Staff members are trained regularly on HIPAA policies and procedures.

Breach Notification: In the event of a data breach involving your PHI, we will notify you in accordance with HIPAA regulations and Florida law.

We will not share your PHI with third parties without your explicit written authorization unless permitted or required by law (e.g., for treatment, billing, or healthcare operations).

1.3 Information We Collect

a) Personal and Non-Personal Information

We may collect:

Your name, phone number, email address, and other contact details

Information you submit through forms (e.g., appointment requests, contact inquiries)

Non-identifiable technical information via cookies (e.g., browser type, IP address, pages visited)

b) Cookies and Analytics

We use cookies and analytics tools (e.g., Google Analytics) to enhance user experience and monitor site performance. You may disable cookies via your browser settings.

1.4 How We Use Your Information

We use collected information to:

Respond to appointment and service inquiries

Improve website functionality and user experience

Communicate with you about practice updates, services, or health-related notices

Comply with legal or regulatory requirements

1.5 Your Rights

Under HIPAA and applicable Florida law, you have the right to:

Request access to or correction of your PHI

Request restrictions on the use or disclosure of your PHI

File a complaint if you believe your rights have been violated (with our office or the U.S. Department of Health & Human Services)

To exercise any of these rights, please contact us at info@lutzbespokedental.com

1.6 Data Security Measures

We implement administrative, physical, and technical safeguards to protect your information, including:

Secure servers and firewalls

HTTPS encryption for data transmission

Routine security audits and staff compliance reviews

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